Mazda Unveils Its First Mass Market Electric Car

Mazda (Hiroshima) — Mazda Motor Corporation has unveiled its first mass-production electric vehicle, named Mazda MX-30, at the 2019 Tokyo Motor Show.

A new addition to Mazda’s car lineup, the MX-30 is the automaker’s third new-generation model. Aiming to offer an experience that lets customers relax and be themselves and deepens the bond between car and owner, the model offers a creative time and space that invites new ways of using a vehicle.

Spaces in and around the center console give the cabin an open feel, and environmentally conscious materials such as cork and fabrics made from recycled materials are used in ways that bring out their natural appeal, creating a comfortable interior space. In addition, the MX-30 adopts freestyle doors so customers can invent new and creative ways of using the car.

“In any era, Mazda wants people to experience exuberant moments in life through cars,” said Akira Marumoto, Mazda’s Representative Director, President and CEO at the show. “We will continue striving to deliver creative products and technologies so our customers will love and hold onto their Mazda for a long time.”

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