Luxurious KitKat "I LOVE FRUITS" series

In Japan, there is a KitKat-specialized store called "KitKat Chocolatory" that sells high-end KitKats.

A new I LOVE FRUITS series just became available at only 2 KitKat Chocolatory stores in Tokyo:

  • Seibu Ikebukuro
  • Daimaru Tokyo

The "I LOVE FRUITS" series combines sweet-and-sour fruit flavor and the rich flavor of chocolate, which creates the right taste combination...for some people.

Five flavors (strawberry, blueberry, raspberry, coconut, and passion fruit) will be available. Each package contains 2 of each flavor and costs ¥2,300 (~$19.00).

And yes, the misplaced pluralization in the name is intentional...well, intentional insofar as foreign loan words that end in "t" or have a t-involved final syllable are sometimes given the Japanese pseudo-equivalent pronunciation of "tsu," e.g., fruit[s], sport[s], dart[s], etc., which when written in English for marketing purposes gets an "s" and since the concept of nominal pluralization is entirely foreign to the Japanese language in the first place, the occasional grammatically incorrect "s" concerns exactly nobody. But that's a story for another day...

[MORE]
Food
KitKat

Source: 

Related Articles

The world's first KitKat specialized store KitKat Chocolatory, where has recently opened on January 17th in Ikebukuro, Tokyo, Japan, sells high-end KitKats supervised by the renowned Japanese pastry chef, Yasumasa Takagi.

Nestlé Japan is now selling 2 premium KitKat products, "KitKat Otona no Amasa Feuillantine" and  "KitKat Otona no Amasa Feuillantine Almond" exclusively at Seven Eleven stores in Japan.

KitKat's Otona no Amasa series is made for grown-ups and not overly sweet (Otona no Amasa means "Sweetness for Adults" in English).

KitKat Otona no Amasa Feuillantine contains Feuillantine, ultra-thin pieces of French baked pastry, cocoa wafer, and rum powder.

KitKat Croissant is now available at a popular Japanese cafe bar chain, Pronto...and with that, KitKat continues its mission to crossover from candy junky food to haute couture snacky snack.
New KitKat flavor "KitKat for Cafe", which is intended for exclusive use at restaurants for the first time in the world, was released. You can try a sweet sandwich using the special KitKat now at First Kitchen stores.