YOU TELL US: Did Sony's Sexed-Up PS Vita Ad Deserve to be Yanked?
Editors’ Note: Trigger warnings are for people who need trigger warnings.
No Sony that’s a Bad Sony…?
Apparently, yeah. They’ve had a bit of heat for a few days after publishing and then promptly pulling a new PlayStation VITA Remote Play promo video.
The YouTube spot features(ed) a seductively fem-British medical professional breathily placating and reassuring an implicitly male patient struggling with uhhh...struggling with himself...a little too much. It’s well beyond innuendo, but then in the reveal it turns out she’s not talking about self-interfering at all (watch below).
A not exactly shocked, not entirely appalled, but at least a bit perturbed pop-culture editor at The Verge declared in-title that “Sony's pulled PS Vita ad is embarrassing for everyone.” In addition to labeling the ad “sleazy,” the author also complained about the weirdness of an iMac G4 on the woman’s desk (actually we think complaining about that is way weirder than it being there). Okay, but anyway...
So, the big deal being made here, squished into a pretty small nutshell, is that Sony presumably bowed to pressure amid negative feedback and criticism mostly along the lines of: The PS VITA ad is at best sexist and is both insulting to and ignorant of female gamers’ sensitivities. At worst, it’s demeaning, objectifying, and abusively patriarchal and evil and might even hate kittens and stuff.
Okay, we know what the Post-Modern NeoCNN oops we mean The Verge thinks, but what say you, dear reader?
To get the comment ball rolling, we reached out to a paragon of tech media apostasy, and from his central Tokyo semicolon garden, he had this to say:
“First, statistically speaking, effectively nobody cares about this developmentally disabled fake issue. In actual factual realityland, those who struggle naught over sexualized objectification or gender inequality and would be happy with the historical status quo, both they AND the pretend-outraged Thought Police with their fake seizure of discontent, BOTH are wrong and dumb and mired in an intellectual cul de sac.” [CONTINUED A LOT MORE IN COMMENTS BELOW…]
-Large Hairy White Mammal and Equal Opportunity Exploitation League Founder, Reno J. Tibke
Yes, Your Opinions - Give Them to Us!
Okay, have a watch of the thankfully preserved on YouTube PS VITA spot, and let us know:
- Is Sony a pushover for pulling the ad?
- Is it all in good fun who cares don't be such a sissy?
- Does it go too far and is it why the terrorists hate us?
- Emblematic of the downfall of Western Civilization?
- Effectively a digital sex crime against women?
Let Us Know Down Below!