Canon - Make your own customized premium PowerShot


For PowerShot camera fans, Canon is giving you a chance to make your own unique, one and only original PowerShot camera. You can choose several different parts in 4 different colors (red/gold/silver/black) and engrave an anniversary, name and message.

You can choose from either a PowerShot S120 or G16. They both come with special accessories such as a special strap and case. Advance orders will start on October 30 at Canon's online store.

PowerShot S120 PREMIUM BOX
Price: ¥54,980
Only 3,000 units available

Price: ¥69,980
Only 1,000 units available


Related Articles

Canon is currently showing an intriguing optical illusion video on a special website called "PIXUS×GUNDAM PROJECT". The video is a collaborated project with the Gundam series and it is made to promote Canon's ink-jet printer PIXUS.

2 new colors, Bay Blue and Red, are added to the Canon's EOS M2 mirrorless interchangeable-lens camera. They are scheduled to go on sale in early August.

To learn about the details of EOS M2, please read our previous coverage:

Canon has announced the release of the EOS Kiss X7i Triple Zoom Kit. The price will be ¥143,800.

It comes with the DSLR EOS Kiss X7i camera, released in April 2013, and 3 different lenses (EF-S 18-55mm F3.5-5.6 IS STM, EF-S 55-250mm F4-5.6 IS STM, and EF-S 10-18mm F4.5-5.6 IS STM). With these 3 lenses, you are able to cover a 35mm equivalent focal range of 16-400mm.

Canon is releasing new mirrorless EOS M3 camera on March 26. It has improved auto focus performance, with AF speed reaching up to 3.8 times faster than the previous model. It will be available in 4 packages/configurations.

Canon's digital single-lens reflex camera entry model "EOS Kiss X7" has been popular since it was released in November 2013 especially among younger generations.

Canon is going to release a new compact HD video camera with improved auto focus function - EOS C100 Mark II - from their CINEMA EOS SYSTEM (cinema camera system) series in late December.

The price will be around 550,000 yen. The lens kit, which comes with an EF24-105mm F4 L IS USM lens, is also scheduled to be released for about 620,000 yen in early February.

Canon has revealed their new entry-level digital single lens reflex camera model - EOS Kiss X70 - will be available for a reasonable price of about ¥50,840 in late March. Its lens kit with "EF-S18-55mm F3.5-5.6 IS II" will be released for about ¥60,800 at the same timing as well.

From Canon's EF lens series, the CINE-SERVO lens "CN20×50 IAS H/E1 (EF Mount)" and "CN20×50 IAS H/P1 (PL Mount)" will be released in late April, 2015.

The price of both models will be about ¥8,100,000 (~$80,000).

Canon has just proudly announced that the total production volume of Canon's EOS series - cameras with interchangeable lenses - has exceeded 70 million units.

The EOS series started with the single-lens reflex camera "EOS 650", which was released on March 2, 1987. As digital single-lens reflex cameras began to be widely popular in the early 2000s, an increase in EOS production volume accelerated as well.

Click here to read about the latest camera from the EOS series:

Canon is going to release new camera from their PowerShot series. It's called PowerShot SX410 IS, and is equipped with an optical 40X zoom lens that covers a range from 24mm to 960mm in 35mm equivalent terms.
Canon - Compact & light telephoto lens from the EOS series


Canon is going to release the compact and light telephoto lens "EF-S55-250mm F4-5.6 IS STM" with refined image stabilization system from their EOS series on September 12. It's ¥50,000.

Focus mechanism with the new type 6 group zoom and focus mechanism stepping motor enable smooth, silent auto focus while shooting a moving image. Focus distance is only 0.85m while the focus distance of the previous model is 1.1 m.


Editor - July 13, 2015

Canon is going to release a pocket-sized mobile projector, the Mini Projector C-5. The estimated price is ¥29,800, and it comes with a tripod. Canon's incorporating their various optical technologies, and we've heard they make cameras or somesuch, so that bodes well...but maybe not, too.

Canon changed the release day of their new DSLR - EOS 7D Mark II - to October 30. They originally planned to release it in early November.

To read details about EOS 7D Mark II, please check our previous coverage below.

• • •

100,000,000 EF lenses!

Canon today announced that on April 22, Canon achieved production of one hundred million of its EF lens (interchangeable lens for the EOS series). As an interchangeable lens, EF lens for the EOS series became the most manufactured camera lens in the world.

Canon started manufacturing the EF lens in 1987. The 100 millionth model that was manufactured was the "EF 200-400mm f/4L IS USM Extender 1.4x".





EF-S10-18mm F4.5-5.6 IS STM

The second of 2 new ultra-wide lenses for EOS (digital single lens reflex camera) series announced today by Canon for release next month.

This latest EF-S lens offers a 35mm equivalent focal range of 16-29mm. The lens construction consists of 14 elements in 11 groups. By applying a plastic-molded aspheric lens element, it became smaller and lighter than the previous model.